BUMP TO BABY
Since 2009, The Click Group has total prenatal exclusivity for its Bump to Baby and My First Year schemes. Therefore we have exclusive opt in data of women who are 6 months pregnant. We have also recently secured all of the data for children 10 months and 22 months old, this is perfectly timed to promote 1st and 2nd Birthday portraits.
The Bump to Baby scheme is free of charge to Click and or SWPP members and only £50 joining fee for non members. You can then select the postcode areas of the leads you wish to receive, at a low cost of £5 per post code, per year! Postcodes are dependent on availability, but you can have as many as you like!
Leads are 75p +VAT each for Bump 2 Baby and My 1st Year combined and 60p + VAT each for My 1st Birthday and My 2nd Birthday, however if you sign up to all three sets of data you only pay 50p + VAT per lead you receive. Once you have the data, we already have beautifully designed mail pieces at incredible prices for you to use and get started straight away. For Bump 2 Baby you may use the data twice… once when you receive it, and again 8 weeks later!
The first mail piece gives the recipient the chance to have a Bump to Baby photo session… One with the bump & then again when the baby is born, offering a 5"x7" print free of charge from each session. The Second mail piece offers a My First Year photo session, where the baby will be photographed three times in their first year at approx 1, 6 and 12 months. After the 3rd session you offer an acrylic block - our signature product! For My 1st and 2nd Birthday's we have produced a simple yet effective postcard for you to use and promote the offer.
With no long term contract, there is nothing to loose! To claim your share of 1,360,000 sets of quality data records per year, contact Anelise@theclickgroup.co.uk
01923 297416.
The Second mail piece offers a My First Year photo session, where the baby will be photographed three times in their first year at approx 1, 6 and 12 months. After the 3rd session you offer an acrylic block - our signature product!
We have even designed some artwork for you to use - either A5 cards or A4 letters. Not only that but we have secured a discount through one of our supplier partners to get these merged, printed and delivered for less than the price of a first class stamp. Please go to our 'Further Benefits & Suppliers Discounts'page to see more! The artwork is below:
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MYF Letter Final | B2B Letter Final | MFY Letter Final 2 | B2B Letter Final 2
With no long term contract, there is nothing to loose! To claim your share of 360,000 sets of quality data records per year, contact The Click Group.
Here is what a couple of members have to say about our Bump 2 Baby program...
I would like to thank Charlie and his team for your help with the new Bumps to Babies programme and I must say our sales are increasing week on week. Please keep sending me the leads. In the last couple of months alone we have had a few of £1000.00 sales. Our average is well over £300.00 per session and rising. I am very optimistic and feel that the programme alone will see us through these difficult times. Well Done. |
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Dear Charlie, I had to write and thank you for the wonderful Bump to Baby programme. I've been taking the leads for 27 months now - and they couldn't have come at a better time! Just over two years ago, I decided I wanted to ease off wedding work somewhat and build up my studio work. Sharing a studio with my husband, I needed to find a niche of my own - something I could make a bit of a name for myself in. So, I started to take CLICK's Bump to Baby leads. I made a point of studying Direct Mail and really worked hard to build a good reputation for this work. I now regularly enjoy a response rate of 10-12% and just about all of these are converted into successful sittings. Yes, I've had the few who love the work but can't afford much, but I've also been lucky enough to have sales of £1000. Overall, my average is £327 so I'm happy! The Bump to Baby sittings lead on to family portraits and even some pet portraits! Another bonus - when mums are expecting their next baby, they don't wait for my letter. They contact me straight away to book in again. So, I'm building clients for life! Word of mouth is certainly the best form of advertising and this is definitely happening for me now. Recently I had an expectant mum - carrying twins - drive more than two hours to come to me for a maternity portrait sitting! Having been involved with Direct Mail for some time - both with this scheme and also with my husband's photography business, I've built upon my skills and now enjoy offering workshops to others, so they can enjoy the Bump to Baby leads as much as I do! Kind Regards, Suzi |
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